Why does a Yoga and Pilates instructor feel passionately about wearing Guru?

I am in love with my Guru pants, and I wear them all the time!

As an instructor of yoga and Pilates and a trained personal trainer, I need comfortable easy to wear pieces that are suitable for bending, and body manipulation.  Which is why my Guru pants are super stylish and versatile, and an excellent investment piece.  The sustainable fibres are extremely comfortable, very light weight and do not cut into my waist line like other fitness and Yoga/Pilates pants do. They have an easy adjustable elastic band which also allows the pants to convert into a one piece jumpsuit.  I can go from teaching, to working out, to casual day wear and into evening wear depending on how I accessorize my outfit.   Work out wear has a reputation of being worn out t-shirts, and abused joggers.  Why does it have to be that way when the versatility of wearing upcycled loose fitting bottoms is more economical, fashionable and comfortable?  Oh, and naturally environmentally friendly. 

I believe that clothing is an extension of one’s personality.  Why not bring a bit of function, fashion and flare into your personal practice.  As a practitioner of Yoga my mandate is good health, inner peace and positive karma.  So supporting a company that practices fair trade principles and is committed to creating clothing in an ethical manner seems like a perfect fit for me.

Elizabeth Ivanic

Certified: Pilates comprehensive Instructor, Hatha Yoga and ELDOA instructor,

Thai Yoga Massage Practitioner and Reflexologist

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